SalesReach reports will display data after processing, the "--" indicates there isn't any data available for reporting.
When no data is available for a metric SalesReach reports display "--".
How do SalesReach reports work when there is no data to report?
Example of no data in a report:
SalesReach cannot offer the current level of reporting on assets or sales pages created before 10/13/20.
A yellow alert is displayed within the analytics drawer if a sales page or asset had a visitor before the release of the analytics update, 10/13/20.